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The We Company

115 W 18th St, New York, NY 10011

(646) 389-3922 *jjones@wework.uswww.wework.com

The following are suggested communications talking points that may help inform the media and general public on the puzzle of motivation. 

 

  • The candle problem experiment

    • The key is to overcome functional fixedness.

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  • Sam Glucksberg’s candle problem experiment and the power of incentives 

    • Incentives do not normally work and instead dull thinking and blocks creativity.
       

  • Incentives work best when there are a clear set of rules and a clear goal.

    • Rewards narrow focus and concentrate the mind.

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  • Humans have built businesses around the idea that incentivization works.
     

  • The science of human motivation compares extrinsic and intrinsic motivators.
     

  • Dan Ariely, economist, did a study on MIT students giving them games and offering 
    them rewards as incentives.

    • Higher incentives led to worse performance.

    • A similar study was conducted at the London School of Economics.

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  • The new approach to motivation involves intrinsic motivation.

    • Autonomy, mastery and purpose

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  • Greater employee autonomy in companies drives motivation, creativity and innovation.

    • Atlassian’s FedEx Days 

    • Google’s 20% time

    • Results Only Work Environment (ROWE)
       

  • Wikipedia encyclopedia model proves intrinsic motivation superior to extrinsic motivation.
     

  • Science knows incentives can work but only under certain circumstances. Rewards can destroy creativity. The secret to high performance isn’t rewards and punishments, but the unseen intrinsic drive of humans.
     

  • Repairing the mismatch between science and business will strengthen our businesses. 

 

 

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The following information is not intended to be factual but is part of a class writing assignment from January 2020 to April 2020 at the S.I. Newhouse School of Public Communications, Syracuse University. All information is intended to be sourced appropriately. 

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